Generator · 100% free, no signup · Updated May 2026
30-60s trailer script for your podcast launch.
A free podcast trailer script generator that outputs a 30-60 second launch trailer in five sections: hook, show premise, listener value proposition, frequency promise, and CTA. Includes timestamp cues and intonation guidance so first-time podcasters can record without a producer.
Enter show name + niche + target audience + host name + episode cadence. The generator outputs a 30-60 second trailer script with: hook (5-10s), show premise (10-20s), what listeners get (10-20s), frequency promise (5s), and CTA to subscribe.
Show details
Trailer script — Building in Public
Target: 50-60 seconds
Hook
0:00 – 0:08
Direct, low-pitch, conversational
Most podcasts about and bug stories talk to the people who already made it. This one doesn't.
Show premise
0:08 – 0:25
Warm, slightly faster, building energy
Welcome to Building in Public. I'm Adrian, and every episode I talk to indie SaaS founders sharing real revenue, churn, and bug stories. Real numbers. Real mistakes. Real conversations — the kind you'd have over a coffee, not a press release.
What listeners get
0:25 – 0:45
Concrete, specific, slow down for the value
If you're solo founders building $1-50k MRR products, you'll leave each episode with one specific thing you can apply this week. Not advice. Tactics. With the receipts.
Frequency promise
0:45 – 0:50
Confident, committed
New episodes drop every [DAY] morning.
CTA
0:50 – 1:00
Direct ask, smile in voice
Hit follow on Spotify, Apple, or wherever you're listening — and I'll see you in episode one.
Sponsor placeholder
Optional — between sections 2 and 3
Different read style if pre-roll vs mid-roll
[SPONSOR READ — 30 seconds max. Keep voice/tone shift minimal so listener doesn't dis-engage.]
Who this is for
New podcasters launching a show who don't know how to introduce themselves in 60 seconds.
The problem this solves
Podcast trailers are the #1 conversion lever for new shows — Apple/Spotify use them to populate "new shows" recommendations. Most first-time podcasters wing it. The generator outputs a proven 30-60s structure used by top shows: hook + premise + value + frequency + CTA.
Podcasts with a published trailer episode get 38% more subscriptions in the first 90 days than shows that launch episode-only — yet only ~22% of new podcasts publish a trailer.
Source: Buzzsprout new-show analytics 2024 + Sounds Profitable State of Podcasting 2024
How to use it
- 01
Show name + niche
What is the show called + what topic does it cover?
- 02
Target audience
Who is this show for? Be specific.
- 03
Host name + cadence
Who hosts + how often new episodes ship.
- 04
Get the trailer
30-60s script with timestamps + intonation cues + sponsor placeholder.
What you get
- ✓ 30-60 second trailer script
- ✓ 5-section structure (hook / premise / value / cadence / CTA)
- ✓ Timestamp + intonation cues
- ✓ Sponsor placeholder block
Frequently asked
How long should a podcast trailer be?
30-60 seconds is the sweet spot. Apple's "New & Noteworthy" algorithm favors trailers under 60 seconds. Under 30s feels rushed; over 60s loses retention before the CTA.
When should I publish the trailer?
2-4 weeks before episode 1 drops. This gives Apple Podcasts and Spotify time to index the show, and lets you drive pre-launch subscriptions that boost first-week chart rank.
Should the host record alone or with a guest in the trailer?
Host-alone is the standard pattern. Trailer is about positioning the show, not previewing content. Save guest appearances for sample-clip trailers later.
Do I need music or sound design?
A simple 2-3 second music sting at the start and end is enough. Avoid music under the host's voice — it muddles the message. Use royalty-free libraries like Soundstripe, Epidemic Sound, or Artlist.
How does this tool differ from the show-notes generator?
Show notes describe an existing episode for SEO. The trailer script is a launch asset that introduces the entire show concept. Different purpose, different structure.
Related tools
Author + maintainer
Adrian Berisha — Founder of Clipflow. Indie SaaS builder shipping creator tools full-time since 2024. All tools and benchmarks on this page are reviewed quarterly. Last review: May 2026.
@clipflow on X · LinkedIn · hi@clipflow.to
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