For ecommerce brands

The pain

Short-form is the cheapest CAC channel — and the hardest to staff.

Every brand knows TikTok and Reels move product. Hiring an editor or agency costs $4–8K/month and the output looks templated. Doing it in-house means founders disappear into Premiere on weekends. Most DTC brands post twice a week on autopilot and that’s it.

The Clipflow workflow

Recording in. Brand-on-brand shorts out, with shoppable CTAs.

Founder Q&A, podcast guest spot, product demo, customer interview, behind-the-scenes — drop it into Clipflow. The Clip Finder ranks by hook strength. Brand Kit applies your packaging colours + product fonts on every render. Brand Voice writes captions that read like your brand voice doc, with TikTok Shop CTA formatting baked in.

• 02Brand Kit per SKU — different palette for each product line
• 02Captions in your brand voice doc, not "any DTC brand" defaults
• 02Built-in CTAs for TikTok Shop, IG Reels Shopping, and Amazon Live

Output

Posts that drive add-to-cart, not just impressions.

The hooks are tuned for purchase intent — not vanity metrics. Captions reference the product specifically, not a generic feature. The shoppable CTA matches the platform’s native short link format, so TikTok Shop attribution stays intact.